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Agent-ready search & discovery on Next.js + Elastic/OpenSearch

E-commerce setup services

Standing up a store is a weekend. Standing up one that still behaves at ten thousand SKUs, with real tax rules and a live ERP behind it, is the actual project.

Elastic
Relevance + speed
Next.js
Modern UX + performance
RAG
Agentic discovery ready
AI Discovery Signals
Retrieval-first architecture makes agentic discovery possible.
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What a setup includes

We build new stores on BigCommerce, Shopify Plus and Adobe Commerce, and index-first storefronts on Next.js where the catalog justifies it. The platform choice comes first and we are happy to be talked out of ours.

The part that separates a launch from a relaunch six months later is everything downstream of the theme: how the catalog is modelled, how search is configured, and what happens when the ERP and the storefront disagree.

The stack

The launch checklist we actually use

In dependency order, because several of these cannot be retrofitted cheaply.

01
1) Catalog

Model it before you load it

The attribute model decides what merchandising can do for the store’s whole life.

  • Attributes, variants and option sets designed against how you actually sell
  • Categories and facets planned together, since one feeds the other
  • Import pipeline that can be re-run, not a one-time spreadsheet
02
2) Discovery

Search configured, not just switched on

Default relevance is a starting point that most stores never move off.

  • Facets derived from real catalog attributes
  • Synonyms and redirects seeded from expected query language
  • Zero-result handling decided deliberately
03
3) Commerce

The unglamorous half

Payments, tax, shipping and fulfilment, plus everywhere the store meets the systems the business already runs. Any one of them can hold a launch on its own.

  • Payment methods, including B2B terms where relevant
  • Tax configured properly for where you actually sell
  • Shipping rules and carrier integration
  • ERP, PIM, OMS and marketing platform connections
  • Analytics and Search Console configured before launch, not after
  • Sitemaps, canonicals and redirects correct on day one

Planning a new store?

Tell us the catalog size, the platforms you are considering and the systems it has to talk to. We will tell you what the build involves and where the risk sits.

Search is the foundation of AI commerce